Changing lives, one household at a time

50-year old Arti Rana from Lakhimpur which is 250 km away from Lucknow, used to earn Rs 12 a day by making jute raw products and selling them in the capital city. The minimum wage hardly fulfilled her family needs especially her being the only earning member.

But soon, things changed. Rana was attending UP Government’s program when she met Rural Hue’s young founders who were invited to find marketing scope for the state’s indigenous products. The meeting in no time became a win-win situation for both.

Today, Rana earns upto Rs 3000 a month and leads a group of 24 women artisans, thanks to Lal10. She is not alone. Along with her, 8,000 artisans from across India who joined their platform has seen a 60% increase in their monthly income.